Freelance marketing support for small UK businesses
Helping busy business owners attract more customers through strategic marketing, expert guidance and flexible support - without the cost of a full-time hire
Backed by
16 years of real business experience
Running a business is hard enough without trying to become a marketing expert too.
Maybe you've tried doing it yourself. Maybe you've used AI. Maybe you've worked with an agency. Or maybe you've simply been too busy to give your marketing the attention it deserves.
Whatever your situation, one thing is certain…
Marketing works best when there's a clear strategy behind it.
With over 16 years of hands-on marketing experience, I help businesses stop guessing and start making smarter marketing decisions.
No jargon. No unnecessary complexity. Just practical marketing support focused on helping your business grow.
Freelance marketing services
Marketing can feel overwhelming especially when you’re trying to run a business at the same time.
You don’t always need a full-time marketing manager or an expensive agency. Sometimes you just need experienced guidance from someone who can help you understand what’s working, what isn’t and where to focus your efforts.
Whether you’re starting from scratch, feeling stuck or looking to improve your existing marketing, I offer three core services designed around where your business is today.
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Marketing Health Check - £79
Find out what’s holding your current marketing back. Ideal for businesses that need a fresh pair of eyes before investing more into marketing.
Get a practical review of your current marketing with clear, actionable recommendations to help you move forward with confidence. The outcome? You’ll have a clear understanding of what’s working, what’s not, and the next steps to improve your marketing.What’s included:
✓ Review of your current marketing activity
✓ Customer journey review
✓ Messaging and positioning feedback
✓ Lead generation opportunities
✓ Identification of quick wins and long-term improvements
✓ Clear recommendations to take forward
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Marketing Starter Pack - £129
If you’re new to marketing and need help putting the right foundations in place - this one is for you.
This session gives you the clarity and direction needed to build a strong marketing foundation. The outcome? You’ll get a clear understanding of your audience, your positioning and the marketing activities that will give you the strongest starting point, helping you make smarter decisions and avoid wasting time on tactics that don’t deliver.Includes:
✓ Business goals and marketing objectives
✓ Your key messaging, value proposition and ideal customer
✓ Understanding your customer journey
✓ Recommended marketing channels for your business
✓ Brand visibility and content direction
✓ Key marketing priorities for long-term growth
✓ 30-day marketing action plan
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Marketing Strategy - £379
For businesses that have marketing in place but need a clear plan to improve results and grow.
This session will help you understand where your marketing is today, where opportunities exist and create a tailored plan to help you attract, convert and retain more customers. The outcome? You’ll receive a clear marketing strategy and roadmap, giving you the direction, priorities and confidence to make smarter marketing decisions and achieve better results.Includes:
✓ Marketing audit
✓ Competitor analysis
✓ Customer journey review
✓ Lead generation strategy
✓ Customer retention strategy
✓ Campaign recommendations
✓ Marketing priorities✓ 90-day growth plan
Why experience still matters
AI is an incredible tool.
But tools don't build businesses. Experience does.
After more than 16 years in marketing, I've learnt that successful marketing isn't about chasing trends.
It's about understanding people.
Knowing your audience.
Creating the right message.
Choosing the right channels.
And building a strategy that supports your business goals.
That's exactly what I help my clients do.
Client success stories
“Lucy has really helped grow our social media platforms and generated leads for our company”
— Danny, Managing Director, The Christmas Decorators
“Lucy delivered a tailored package to my requirements and budget and got me the results I needed. I have already seen increased engagement and leads from what Chapter One have provided for me.”
— Alex, Star Commercials
Latest insights
Essential UK Digital Marketing Updates: What Small Businesses Need to Know
The Small Business Guide to Getting GDPR Right
Salesforce Launches Free CRM to Support UK Small Businesses
Get in touch
Take the stress out of marketing and start seeing results. Get in touch today to discuss how I can help your business in 2026.

